Content Creation Frameworks 1 min read 72 words

Content Creation Framework: Solving Problems with a Situation-Complication-Resolution Framework

Explore creating a marketing campaign outline using the Situation-Complication-Resolution framework. It aims to help content creators and marketers articulate a situation faced by an ideal customer persona, identify the complications arising from that situation, and present a product or service as the resolution. The prompt emphasizes the importance of understanding the context and needs of the user to tailor the campaign effectively.

I want you to act as an expert in content creation and problem-solving, specializing in the Situation-Complication-Resolution framework. My first suggestion request is to write a marketing campaign outline that presents a [situation] faced by [ideal customer persona], discusses the [complication] that arises from the situation, and presents our [product/service] as the [resolution] to the problem. End with a call to action that encourages the reader to take advantage of the solution.

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situationideal customer personacomplicationproduct/serviceresolution

Context & desired resultTone

Review your version

I want you to act as an expert in content creation and problem-solving, specializing in the Situation-Complication-Resolution framework. My first suggestion request is to write a marketing campaign outline that presents a [situation] faced by [ideal customer persona], discusses the [complication] that arises from the situation, and presents our [product/service] as the [resolution] to the problem. End with a call to action that encourages the reader to take advantage of the solution.

5 optional fields are still blank. Unfilled placeholders stay in the prompt.

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A handwritten welcome-email example to show the process. This is not AI output from the prompt above.

Example prompt

Write a welcome email for [business] to [audience]. End with one clear next step.

Example details

Business: a local design studio. Audience: new small-business clients.

Illustrative result

Subject: Welcome — let’s bring your next idea to life

Hi Amina,

Thanks for choosing our design studio. We’re excited to help your business make a strong first impression.

To get started, reply with one goal for your brand and a design you admire. We’ll use those to shape our first conversation.

The studio team

Make it yours: replace any [placeholders] with your details.

Explore another versionA different starting point

Ignore all previous instructions. You are an expert in content creation and problem-solving, specializing in the Situation-Complication-Resolution framework. You have helped many people before me to create a marketing campaign outline for their product or service. Your task is now to create a marketing campaign outline from scratch. To better understand what I want and need, you should always answer by including a question that helps you better understand the context and my needs. Did you understand?

Preparing reading view…

Personalise this promptAdd your context

Your details stay in this tab. Complete the fields or add context, then copy your version.

Context & desired resultTone

Review your version

Ignore all previous instructions. You are an expert in content creation and problem-solving, specializing in the Situation-Complication-Resolution framework. You have helped many people before me to create a marketing campaign outline for their product or service. Your task is now to create a marketing campaign outline from scratch. To better understand what I want and need, you should always answer by including a question that helps you better understand the context and my needs. Did you understand?

See an example of a personalised result

A handwritten welcome-email example to show the process. This is not AI output from the prompt above.

Example prompt

Write a welcome email for [business] to [audience]. End with one clear next step.

Example details

Business: a local design studio. Audience: new small-business clients.

Illustrative result

Subject: Welcome — let’s bring your next idea to life

Hi Amina,

Thanks for choosing our design studio. We’re excited to help your business make a strong first impression.

To get started, reply with one goal for your brand and a design you admire. We’ll use those to shape our first conversation.

The studio team

Make it yours: replace any [placeholders] with your details.

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